About Stephanie Rollins

Stephanie Rollins is a free-spirited mom who loves culinary delights, DIY projects, and cultural dance. She has a background in beauty journalism and loves to thumb through inspirational books when she's not chasing her two boys. Stephanie currently lives in Virginia and has big dreams to move to Los Angeles... or anywhere in Southern California.
17 12, 2016

Top Pinterest Tips for Bloggers

By | 2017-03-11T23:07:57+00:00 December 17th, 2016|Blogging Tips, Business Tips, Marketing, Pinterest Marketing, Social Media|2 Comments

Top Pinterest Tips for Bloggers

If you’re on my email list, you already know how much I love Pinterest because of what it has done for my blog.  Eight months ago, I was getting NO traffic, NO repins, NO nada! I was on the verge of giving up.  Blogging is hard work, and while I love it, it can be kind of a downer when your message isn’t reaching people that you know it will impact.

So, what do you do when you have no traffic…?

ENTER Pinterest!

Pinterest now has a whopping 150 million active users on its platform, and guess what?  They’ve made it so easy for bloggers to completely reap the benefits of viral content and blog traffic surges. […]

24 10, 2016

The Ultimate Guide to Creating Amazing Pinterest Images

By | 2017-03-11T23:07:04+00:00 October 24th, 2016|Pinterest Marketing|1 Comment

The Ultimate Guide to Creating Amazing Pinterest Images

Pinterest is all the rage, right?

RIGHT.

If you aren’t on Pinterest, I really just can not explain to you how important it is for your blog or business.

Pinterest is an essential, free tool that can make huge differences in your business.  Pinterest is a needle mover.  It helps your target audience come in contact with your content, it helps to sell your products, it helps to grow your email list, it helps you get clients.  I mean, do I really need to sit here and further explain how important it is to be on Pinterest???

One of the most important parts of being on Pinterest is making sure that you are using […]

6 07, 2016

How to Create Textured Text with Picmonkey

By | 2017-03-11T23:04:17+00:00 July 6th, 2016|Blogging Tips, DIY Design, Picmonkey Tutorials|9 Comments

How to Create Textured Text with Picmonkey

Hey everyone!  So, if you tuned into my last audio newsletter, you know that I would like to start giving more DIY blog design tips here on the site.  It’s not really something I planned to do, but I think new bloggers would really find it helpful.  If you’re a new blogger, you should know that design is pretty simple these days.  With that being said, today’s post will be my first tutorial!  I’m going to teach you how to create textured text on Picmonkey.

Let me dive into the basics for all you newbie bloggers.  *Picmonkey is a free photo editing software.  If you’re completely new to blogging, it’s pretty […]

17 06, 2016

Increase Your Blog Engagement and Stop Worrying About Blog Traffic

By | 2017-03-11T23:03:10+00:00 June 17th, 2016|Blogging Tips, Business Tips, Marketing|4 Comments

Increase Your Blog Engagement and Stop Worrying About Blog Traffic

Hey y’all!  I’m back after a pretty long hiatus, mainly because I just moved to Atlanta, but today I wanted to chat a bit about a topic that I think plagues all new or newish bloggers and small biz owners.  When I first started my skincare business, I would get so bummed about not getting the website traffic that I just knew was going to come rolling in as soon as I hit publish.  I figured that by researching SEO and implementing all of the tips I’d read on other blogs that the site traffic would just come pouring in. WRONG. This was a terrible assumption that cost […]

30 03, 2016

How to Create an Automated Social Media Strategy

By | 2017-03-11T23:01:17+00:00 March 30th, 2016|Business Tips, Marketing, Social Media|4 Comments

How to Create an Automated Social Media Strategy

So you’ve fixed your cup of chamomile tea, you’ve done your morning stretches, and  you’re ready to start your day.  You prance over to your to-do list, giddy to start your day, and you stop in your tracks.  All in an instant, that day you couldn’t wait to conquer, turns into one where you’d just rather Netflix and chill all day.  Why?  Because… you’ve got to tweet at least three pieces of content, create a graphic for Instagram, write newsletters, publish your latest blog post on Facebook, and this isn’t including checking emails and creating content for your blog or business.

We all get busy.. I mean, it’s kind of in an entrepreneur’s […]

17 03, 2016

How to Create an Effective Blog Content Strategy

By | 2017-03-11T22:59:47+00:00 March 17th, 2016|Blogging Tips, Marketing, Social Media|1 Comment

How to Create an Effective Blog Content Strategy

What’s up, bossladies!

Today, I want to chat about something that can really place you at the top of your game if you’re able to make the right moves.

We all have our favorite blogs out there, right?  One of my favorite blogs is The Nectar Collective.  Melyssa does such a great job of speaking to me through her content…. I mean… she really speaks to me.  When she writes her content, it sounds like she made it specifically for me.

But WHY does her content speak to me?

Because I’m her target audience.

I’m her avatar.

Her content speaks to me because she strategically designed it for me.

This, my friends, is called content […]