1 04, 2017

7 Things You Can Pin to Pinterest that Aren’t Blog Posts

By | 2017-05-12T21:37:30+00:00 April 1st, 2017|Marketing, Pinterest Marketing|4 Comments

7 Things You Can Pin to Pinterest that Aren’t Blog Posts

If you’re a Pinterest nerd (like me), you’ll notice tons of content in your Smart Feed that are just blog posts. I mean, it’s great, because that’s exactly what Pinterest is for.  But let’s not forget that there are other plenty of other types of content to share on Pinterest.

This social media platform has completely evolved from a place to share your favorite recipes and party ideas to a place to transform your business.

Here are a few powerful Pinterest content marketing strategies you can use to gain exposure for all of your business efforts:

Pin link to your Facebook Group

If you’re looking to grow your Facebook group members, Pinterest […]

17 12, 2016

Top Pinterest Tips for Bloggers

By | 2017-03-11T23:07:57+00:00 December 17th, 2016|Blogging Tips, Business Tips, Marketing, Pinterest Marketing, Social Media|2 Comments

Top Pinterest Tips for Bloggers

If you’re on my email list, you already know how much I love Pinterest because of what it has done for my blog.  Eight months ago, I was getting NO traffic, NO repins, NO nada! I was on the verge of giving up.  Blogging is hard work, and while I love it, it can be kind of a downer when your message isn’t reaching people that you know it will impact.

So, what do you do when you have no traffic…?

ENTER Pinterest!

Pinterest now has a whopping 150 million active users on its platform, and guess what?  They’ve made it so easy for bloggers to completely reap the benefits of viral content and blog traffic surges. […]

17 06, 2016

Increase Your Blog Engagement and Stop Worrying About Blog Traffic

By | 2017-03-11T23:03:10+00:00 June 17th, 2016|Blogging Tips, Business Tips, Marketing|4 Comments

Increase Your Blog Engagement and Stop Worrying About Blog Traffic

Hey y’all!  I’m back after a pretty long hiatus, mainly because I just moved to Atlanta, but today I wanted to chat a bit about a topic that I think plagues all new or newish bloggers and small biz owners.  When I first started my skincare business, I would get so bummed about not getting the website traffic that I just knew was going to come rolling in as soon as I hit publish.  I figured that by researching SEO and implementing all of the tips I’d read on other blogs that the site traffic would just come pouring in. WRONG. This was a terrible assumption that cost […]

30 03, 2016

How to Create an Automated Social Media Strategy

By | 2017-03-11T23:01:17+00:00 March 30th, 2016|Business Tips, Marketing, Social Media|6 Comments

How to Create an Automated Social Media Strategy

So you’ve fixed your cup of chamomile tea, you’ve done your morning stretches, and  you’re ready to start your day.  You prance over to your to-do list, giddy to start your day, and you stop in your tracks.  All in an instant, that day you couldn’t wait to conquer, turns into one where you’d just rather Netflix and chill all day.  Why?  Because… you’ve got to tweet at least three pieces of content, create a graphic for Instagram, write newsletters, publish your latest blog post on Facebook, and this isn’t including checking emails and creating content for your blog or business.

We all get busy.. I mean, it’s kind of in an entrepreneur’s […]

17 03, 2016

How to Create an Effective Blog Content Strategy

By | 2017-03-11T22:59:47+00:00 March 17th, 2016|Blogging Tips, Marketing, Social Media|1 Comment

How to Create an Effective Blog Content Strategy

What’s up, bossladies!

Today, I want to chat about something that can really place you at the top of your game if you’re able to make the right moves.

We all have our favorite blogs out there, right?  One of my favorite blogs is The Nectar Collective.  Melyssa does such a great job of speaking to me through her content…. I mean… she really speaks to me.  When she writes her content, it sounds like she made it specifically for me.

But WHY does her content speak to me?

Because I’m her target audience.

I’m her avatar.

Her content speaks to me because she strategically designed it for me.

This, my friends, is called content […]

5 01, 2016

19 Actionable Ways to Establish Yourself as an Authority

By | 2017-04-11T08:39:21+00:00 January 5th, 2016|Business Tips, Entrepreneurship, Marketing|11 Comments

19 Actionable Ways to Establish Yourself as an Authority

If you want to be a successful entrepreneur in any field,  the number one thing you need to work on is establishing yourself as an authority.  Being an authority, or the HBIC, as I like to call it, doesn’t necessarily mean being an expert or having a ton of credentials in your niche, but it does mean having some skin in the game.

So, if you:

• have proven formulas and strategies that work for your business,

• have made a living, or are on your way to doing so, off your expertise and knowledge,

• or you can produce results for other clients through your expertise and knowledge,

then you can probably call […]